1. Make a plan or buy an email content plan.

2. Tell a visual story.

a. Information graphics can tell a story instantly

b. We use stock photo warehouses to find images

 

3. Simplify your message.

 

4. Consider the age of your reader.

a. Most readers view email on their cell phone

b. Use a sharable email system.

5. Real life, unfiltered and relatable images are IN.

Babies, Pets, Weddings – Example: The HookUp helps people with audio and video issues in Santa Fe. Here is a fun way to show how wires can go bad.